A marketing strategy is a critical part of a business plan. A marketing strategy is the comprehensive plan formulated and designed to achieve marketing and sales goals of an organisation. It is based on market research and data analysis to provide a blueprint for attaining these marketing objectives.
As a starting point for new businesses or for existing businesses who require some direction and guidance, our Sydney marketing consultants will provide bespoke marketing advice for your businesses unique objectives and requirements.
Our consultants have worked on projects across four continents, collecting valuable knowledge and insights about how to best reach your target audience. Our thorough data collection and analysis process ensure a high level of accuracy for our marketing strategies.
According to Harvard Business School professor Gerald Zaltman (Source Here), When marketing a product to a consumer, it’s most effective to target the subconscious mind. A important part of designing a marketing strategy is profiling a target audience to create a seemless message thatestablish a connection between the brand and the audience.
According to Harvard Business Review, “Too often, marketers invest countless hours collecting a sea of data without a clear strategy for harnessing that data to drive decisions.”Competitive advantage is dependent on then understanding your data and how to process it to create a marketing strategy that delivers. Our Marketable Strategies blueprint has been perfected over four years and is constantly being updated to keep up with digital marketing trends.
Our consultants have worked on projects over 4 continents, collecting valuable knowledge and insights about how to best reach audiences from different demographics and cultural backgrounds. Our thorough data collection and analysis process ensure a high level of accuracy for our marketing strategies.